Paid Links and Gaming Google

Due to Google's stranglehold on the online advertising market, businesses absolutely must get a top 10 ranking for their relevant keywords if they are to generate substantial traffic to their websites. And the payoff to a top 10 ranking just keeps getting bigger as more and more people come to rely on Google.

One way to get a higher ranking from Google is to develop your site naturally. Unfortunately, this may take years and if a business is in a competitive industry there is no way to be sure it will ever happen. This is due to Google's practice of tracking the number of inbound links to websites. If a site lacks lots of people linking back to it, it won't rise in the search engines.

One way to overcome this hurdle is to pay bloggers to consider a website. Bloggerwave is a Danish company that connects advertisers with bloggers in order to maximize their search engine rankings. Bloggerwave allows a business owner to overcome the formerly tedious process of getting listed in search engines and move straight to addressing the needs of customers.

Blogvertise and the Paid Blogging Movement

Blogvertise is the latest and greatest company to offer aspiring bloggers across the Internet the opportunity to make a quick buck in exchange for advertising a few products. The Internet as a whole has largely been subsidized by advertising and this is the latest modality whereby advertisers are able to engage highly lucrative potential customers.

One twist that separates Blogvertise from competitors like PayPerPost is that tasks are assigned so there is no sense of the magnitude of the total pool of opportunities. Like most such systems, advertisers are understandably more interested in higher profile blogs.

Marketing will certainly never be the same now that companies like Blogvertise have provided advertisers with the unique ability to really connect with potential customers.